Coop Private Label Development Strategy

Private Sector Development and Partnership Strategy

Private Label Positioning:

Among major benefits private labels bring to the retailer, we focus on the retailer’s ability to coordinate the prices of both the national brand and its store brand counterpart. By using product-line pricing, the retailer can exploit the differentiated nature of the two brands. This paper investigates the retailer’s problem of positioning her private label and the subsequent pricing issues. Wh...

Decisions Regarding Private-label Production

Special Note: Chain retailers are very conscious of the need to carry only private-label models/styles that are easy and less expensive to produce so they can sell their private-label shoes at attractively lower prices than name brand athletic footwear. As a consequence of their efforts to order only models/styles that are simpler to produce, production run set-up costs for private-label pairs ...

Label Fusion Strategy Selection

Label fusion is used in medical image segmentation to combine several different labels of the same entity into a single discrete label, potentially more accurate, with respect to the exact, sought segmentation, than the best input element. Using simulated data, we compared three existing label fusion techniques-STAPLE, Voting, and Shape-Based Averaging (SBA)-and observed that none could be cons...

Private Label Price Rigidity during Holiday Periods

Using weekly retail transaction scanner price data from a large U.S supermarket chain, we find significantly higher retail price rigidity for private label products than for nationally branded products during the Christmas and Thanksgiving holiday periods relative to the rest of the year. The finding cannot be explained by changes in holiday period promotional practices because we find that pri...